Platform Features & Functionalities

📤 1. High-Performance Bulk SMS Sending

Send thousands of SMS messages in seconds with guaranteed delivery.

• Instant SMS delivery through high-speed gateways

• Global and regional messaging support

• Unicode support for multi-language content

• Dynamic sender ID configuration (where supported)

• Real-time message queue management
  
  

🎯 2. Campaign Management & Scheduling

Plan, personalize, and automate your SMS marketing campaigns with ease.

• Create and schedule one-time or recurring campaigns

• Target audiences by lists, tags, or segments

• Personalization using dynamic variables (e.g., names, dates, offers)

• Drip campaigns and time-based follow-ups

• Message throttling to control volume
  
  

📊 3. Real-Time Analytics & Delivery Reports

Track the performance of your campaigns with actionable insights.

• Delivery, failure, and bounce reports

• Click-through rate (CTR) tracking with short links

• Geo-based and carrier-based delivery stats

• Campaign summaries with exportable reports

• Status filters (delivered, pending, failed, rejected)
  
  

📇 4. Contact & List Management

Manage your audience with smart tools that keep your database clean and organized.

• Import contacts via CSV, Excel, or API

• Segment contacts by behavior, geography, or tags

• Manage opt-ins and opt-outs automatically

• Built-in DND (Do Not Disturb) and blacklist filtering

• Duplicate and invalid number detection
  
  

🔗 5. Robust API & Integration Capabilities

Automate SMS delivery from your own systems using powerful developer tools.

• RESTful SMS API with detailed documentation

• Webhooks for delivery status updates

• Integration with CRMs, ERPs, and websites

• OTP API for one-time password delivery

• WhatsApp and email integration add-ons (optional)
  
  

🧠 6. Smart Templates & Personalization

Engage better with pre-designed, customizable templates.

• Template manager with reusable formats

• Merge tags for dynamic content insertion

• Approval workflow for regulated templates

• Multilingual template support

• Regulatory compliance support (e.g., TRAI, GDPR)
  
  

🔐 7. Security & Compliance

Protect your data and ensure your messages comply with local laws.

• Encrypted data transmission and secure storage

• Two-factor authentication for platform access

• DND/NCPR filtering and audit logs

• Compliance-ready for GDPR, TRAI, and other regulations

• Role-based access and team permissions
  
  

📱 8. Mobile-Friendly Dashboard

Manage campaigns on the go with a responsive interface and mobile app (optional).

• Mobile-optimized web dashboard

• Access delivery reports and launch campaigns from mobile

• Real-time SMS logs and alerts

• Admin and user login with secure OTP
  
  

⚙️ 9. Automation & Triggers

Set rules to automate SMS based on user behavior or system events.

• Event-based SMS: cart abandonment, login alert, order confirmation

• Custom rules for status changes or time-based triggers

• Workflow builder for multi-step actions

• CRM and e-commerce triggers (e.g., Shopify, WooCommerce, Salesforce)
  
  

🌐 10. International & Local Gateway Support

Send messages worldwide with local compliance and high delivery success.

• Localized delivery routes across major countries

• Support for promotional, transactional, and OTP messages

• Country-specific time and regulatory restrictions

• Smart gateway switching for optimal routing